Magento eCommerce platform is one of the most preferred space to build an online store. Some of the biggest brands and a staggering number of small businesses use Magento to sell online. If WordPress is the most popular CMS to build websites, Magento distinct itself from being the most popular CMS to build eCommerce websites.
1. Open source & Great Community Support
The community edition of Magento is free to all and you can easily install, alter and use this Magento edition. Magento is supported by a magnificent community of developers who actively involve all the time. This ensures that this eCommerce platform is secure, fast and up-to-date. Help is readily available, and this is the reason that Magento is always ahead of many other eCommerce platforms.
Being one of the new player in the eCommerce platform, Magento made its mark with clear improvements and innovation over its predecessors. Additionally, Magento is an open source platform which is regularly updated by Magento Web Design & Development; this means you can constantly get speedy fixes to bugs and new features in addition to a large community support.
3. Improved SEO and Marketing Features
Magento is an impressively SEO-friendly CMS with numerous in-built search engine features like layered navigation, Sitemaps, SEO-friendly URLs, meta tags and descriptions which help you optimize your online store for various search engines.
4. Splendid Customer Service
The first thing that may lead to numerous customer complaints is the user’s account. Magento helps to create and enrich a customer account with various useful features like order history, wish-list, and many more for efficient eCommerce. This ensures to provide a great shopping experience to the customers as they enjoy an improved order tracking/confirmation e-mails, live chat solutions, and the “Contact Us” forms provided by this platform. Customers also stay pleased to the loyalty programs extension like discount and reward programs.
5. Highly Scalable
Magento is the best fit for small businesses as well as the MNCs. It is highly scalable and can grow with your business. Regardless of the kind of enhancement or the eCommerce features you need, Magento adapts to changes quickly without damaging the system. There are readily available Magento extensions which can be easily installed and enjoy this fully scalable solution.
6. Supports Mobile-Optimized Interface
In the era of rapid mobile development, it’s very important to make your site mobile-friendly to grab more customers everyday. Magento is a one-stop shop that ensures a great mobile shopping experience and provides popular features like image scaling, gesture based controls and AV capabilities.
7. Easy Customization
When it comes to easy customization, Magento is the winner of the online realm. Magento offers a large number of themes and extensions. Hence, you can easily customize your online store create a truly unique shopping destination.
The virtual sphere is an unexplored territory for many designers. So, these are just a few of the many reasons to consider Magento for your online business. If you are looking for the expert Magento Web Design Services, we’re here to help you out. All you need is to contact us.